Going to college is a life-altering decision for young adults. They prepare themselves with academics, standardized tests, extracurricular activities, and a host of research as to the best fit for their interests. The colleges, for their part, provide marketing materials, campus outreach, tours, and more to try to lure talented students with good potential. They also provide information to third-party ranking companies to list them among their peers. The inputs to the ranking algorithm are public knowledge and the stakes are high. That’s why some colleges have been discovered using fake data for rankings. Today we discuss what happens with too much transparency and not enough oversight.
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Find a full transcript for this episode on our website at
Additional Links on Colleges Faking Data for Rankings
UMKC Bloch School submitted false data for rankings, but results may not have changed, auditors say Kansas City Star article detailing the many ways that the University of Missouri Kansas City falsified data provided to the Princeton Review to receive higher rankings
Updates to 8 Schools’ 2018 Best College Rankings Data US News reported that eight schools were discovered to have submitted incorrect information for ranking and were unranked for the year
University of Oklahoma Gave False Data to US News College Ranking for 20 Years CNN coverage of the 2019 discovery that UO had provided fake data for decades before being outed
In the New Age of College Transparency, Who’s Checking the Facts? Hechering Report article describing Texas Christian University’s independent audit process and a general call for better regulation of data provided for rankings
Music by DJShahMoneyBeatz
Image from Oleksandr Mudretsov / 123rf
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